Jubbling And The Apple iPad

Jubbling’s hope for the Apple iPad is that it does for printed materials what Apple has done for music. That is change the way we consume books, magazines and newspapers and change the way we shop for them.Apple iPad with iBook Software Colorful childrens’ books, novels and even college textbooks could be offered for download on the new Apple iPad without peeling away the color and layout you’d find in the original. And you can do all of this on the Apple iPad without sacrificing the “page turning” appeal of books thanks to its touch sensitive display. The pages turn like a book on the Apple iPad so you’ll never have to lick your finger again.

Full Color Jubbling
The Apple iPad has a 9.7″ full-color display. A feature that appeals to publishers and customers alike and separates it from Amazon’s Kindle e-book reader and Barnes & Noble’s nook. But for us, it’s all about the Jubbling. A 1.5 lbs tablet, free of PVC plastic and brominated flame retardants, that will store everything you’d ever want to read and reduce the amount you have to recycle.

Old School vs New School
There is some opposition to e-readers like the Apple iPad because of the amount of energy it takes to build, its included battery and limited product life-cycle. But it’s a tired argument and could only be justified by a paper salesman like Dwight Schrute of Dunder Mifflin. You only have to imagine the Apple iPad sitting next to the pile of books, newspapers and magazines that you would normally read in a year to see that there’s a definite footprint difference.

Book Sharing?
A nice future feature would have Apple developing a way for iPad users to share the books they download; maybe add a small licensing and transfer fee so that it would equate to buying a used book. This service would apply to all books and magazines. They can keep the DRM features [for now] and limit the transfers to other iPad users. Without a sharing feature, the $12.99 – $14.99 book download fee might slow the iPad’s acceptance rate.

The Apple iPad Is For More Than Just Books
The iBook/ePub feature is just one facet of the new Apple iPad. It is also a digital media player. You can still download and watch movies, listen to music and run applications you get from the iTunes store. Even the apps downloaded for the iPhone/iTouch work on the iPad. The iPad’s price starts at around $499 and it has a 10 hour battery life. We think the best way to look at the Apple iPad is as an investment in Jubbling. An investment that allows you to consume less so you can recycle less. A definite pre-emptive Jubbling.

For more information on the Apple iPad, go to http://www.apple.com/ipad/

Related articles:
Cambridge news: Eco-friendly councillors eye up Apple’s latest gizmo
Gizmodo: A Peek at Apple’s Plans to Re-invent Textbooks
Fast Company: Quiz: Are These Comments About the 2001 iPod or 2010 iPad?