McDonald’s Filet-O-Fish Sandwich And Fish McBites Are Now Certified As Sustainable.

McDonald's Fish McBites and Fish SandwichThis is a good step by McDonalds. Fast food’s version of Walmart is changing their Filet-O-Fish and Fish McBites to only include sustainably caught fish. From FastCo:

“McDonald’s latest attempt at producing more sustainable food comes in the form of Marine Stewardship Council (MSC) certification for its U.S. supply chain–a signal that the company sources fish from suppliers that follow strict MSC standards for ecosystem impact, management, and health of fish stock. In this case, the fast food chain is using wild-caught Alaska Pollock for its new Fish McBites (little balls of fried fish) and its Filet-O-Fish sandwich.”

It’s been 3+ years since I’ve been to a McDonalds but when the McMSC certified hit the menu, I’m going to take my family to our local McDonalds and order Fish McBites. We will then fill out 5 comment cards and encourage McDonalds to go further and expand their certified sustainable offerings to chicken and beef McItems. Their regulars may not care but hearing from customers who wouldn’t go to McDonalds without the MSC certified fish could send a message. [FastCo]

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Ok, Maybe We Shouldn’t Blindly Accept All High Walk Scores As Good…

Live Here Walk To Walmart & McDonaldsWalkScore.com is a useful tool and eco favorite that helps people figure out how walkable their next home, apartment or condo is before they sign the papers. Not sure the walk score for this location is one that WalkScore.com wants to highlight. [tcd]

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StrawWars.org Wants To Ban Straws


“They may take my dignity but they will never take our straws!”
Liz Lemon, 30 Rock “Cutbacks” episode

I’m not 100% sure about this one but I guess every bit counts. StrawWars.org is trying to get straws out of the drinks served in restaurants and their kicking off their effort in the Soho section of London. According to their website, every day in the UK an average 3.5 million McDonald’s drinks are sold with soon-to-be discarded plastic straws. Still not sure about this or how people are going to consume their McDonald’s drinks without a straw. But then again, every bit counts, every bit counts…. [Treehugger]

Related: I did a search on Youtube for Straw Wars and I found this video. Couldn’t sit through the whole thing but maybe you can. Clever reuse?

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The Lorax By Dr. Seuss

[youtube width=”425″ height=”239″]http://www.youtube.com/watch?v=Z_PZr1rqOR0[/youtube]The movie version of Dr. Seuss’ “The Lorax” is scheduled to be released on March 2, 2012. The Lorax is a great story for the kids and carefully rhymes its conservation message. As such, I can only hope that when the movie comes out, the characters from The Lorax don’t end up on a McDonald’s Happy Meal box.

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The Daily Show’s Take On San Francisco’s Law Banning McDonalds Happy Meal Toys

Inspiration for this post is from Grist.org

McDonalds Happy MealBack in November 2010, San Francisco’s Board of Supervisors voted for and approved a law that basically bans toys from McDonald’s Happy Meals as they are currently served (ie with fries and soda). It’s the city’s way of battling childhood obesity.

Under the law, McDonald’s and other restaurants will have until December 2011 to improve their meals’ nutrition by adding fruits and vegetables — if the chains want to keep offering toys, including those promoting the latest films. [CNN.com]

The Mayor of San Francisco, Gavin Newsom, promised to veto the bill but since it was approved by a vote of 8 – 3, he does not have that power.

Personally, I don’t think a bill like this is necessary. If you don’t want your kids to eat Happy Meals then avoid McDonalds -have a backbone and say “no, I’m not getting you an over packaged Happy Meal with the cheap plastic toy that I will eventually step on repeatedly before I throw it into the garbage.” It’s called being a parent.

Here is the segment from The Daily Show that kind of nails it:

The Daily Show With Jon Stewart Mon – Thurs 11p / 10c
San Francisco’s Happy Meal Ban
www.thedailyshow.com
Daily Show Full Episodes Political Humor & Satire Blog</a> The Daily Show on Facebook

Where’s the Jubbling? The Jubbling is based on our ability to make choices to consume fewer resources (Happy Meal packaging, near-trash toy) and avoid food with little or no nutritional value. It’s not something that should be legislated.

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