Ecover Will Be Partially Packaging Their Products With Plastic Retrieved From The Sea. Good Idea?

Plastic bottle in the oceanBased in Belgium, Ecover manufactures natural cleaning products primarily for the European market. They are like the United States’ Method brand – which they own. Ecover is always working on improving the sustainability of their products and their latest effort is to harvest sea-plastic from the ocean and incorporate it into their packaging. The sea-plastic will be mixed with a plastic made from sugar cane (PlantPlastic) and other recycled plastic to create a new one-of-a-kind packaging. Here’s how Ecover will recover and recycle the sea-plastic (Guardian):

“Boats outfitted with special equipment will be able to collect between two and eight tonnes of waste per trawl for cleaning and recycling, while other fishermen will collect plastic debris mixed with by-catch and deposit it at special collection points. The sorted waste will then be sent to Closed Loop Recycling’s plant in Dagenham, east London, where it will be processed and turned into the plastic for the new bottles.”

Reducing the amount of plastic in our oceans and creating awareness of the ocean garbage patches are all good things but I just can’t get past the idea of sending fuel-guzzling fishing boats out to trawl the ocean bottom for plastic. Maybe they’ll just skim the surface for floating plastic – still, it seems like an extremely consuming way to make a statement about ocean pollution and the sustainability of your product. Wouldn’t it be less consuming and less labor intensive to harvest the plastic on land before it reaches the ocean?

What do you think? [Guardian]


Facebooktwittergoogle_plusredditpinterestmail

Levi’s Will Be Releasing Their Waste Less™ Jeans In Spring 2013. Each Pair Made With 8 Recycled PET Plastic Bottles.

Levis Waste Less JeansGood for Levi’s and their planned Waste<Less™ jean’s line. Their goal is to incorporate 3.5 million recycled 12 – 20 oz PET bottles into their new Waste<Less™ jeans. I would’ve given Levi’s an awesome had I not seen a video of how labor intensive it was to turn PET plastic bottles in to fabric.


But don’t get me wrong, recycling and repurposing PET plastic bottles into clothing is still good. [Levi’s via Crave]

Facebooktwittergoogle_plusredditpinterestmail

Plastic Bottles Recycled Into Polyester Clothing (Video)

[youtube width=”425″ height=”319″]http://www.youtube.com/watch?v=zyF9MxlcItw[/youtube]Until I watched this Nat Geo video from 2009, I had no idea turning plastic bottles into polyester thread for clothing was so labor intensive. Other than drinking or wearing the finished product, I wouldn’t want to perform any of the jobs needed to turn recycled plastic into clothing. Building boats like The Plastiki sure seems like a much better use of recycled plastic bottles. [core77]

Facebooktwittergoogle_plusredditpinterestmail