Another hoax another day. I guess the Rayfish Footwear stingray shoes were a not-funny SkyMaul catalog item after all. [Buzzfeed]
Rayfish Footwear’s Custom Stingray Shoes Was A Hoax. SkyMaul Parody Catalog Shouldn’t Be Worried.
December 23, 2012 by
RayFish Footwear Stingray Shoes: If You Can Afford It, You Can Consume It. ‘Should You?’ Never Considered.
May 29, 2012 by
RayFish Footwear’s custom $1800 sneaker idea sucks on many levels. Here’s how the sucking happens:
- Choose a shoe design/style.
- Choose stingrays by color and/or pattern.
- RayFish Footwear will combine their DNA to create a blended design.
- Wait for genetically altered stingrays to mature.
- RayFish Footwear will harvest the stingrays and make your custom shoes.
But the suckaging doesn’t stop there. Even RayFish Footwear’s slogan, “one fish, one shoe,” seems to be a play on TOMS Shoe’s “One for One”.
By coining One fish, one shoe, RayFish Footwear wants you to believe they are doing something sustainable; like it’s a “farm-to-table” situation as pointed out in the FastCo.Design article. But there’s nothing edible or local about their stingray shoes – they’re just crazy-expensive, unnecessary fashion statements that are made in Thailand for people that have more money than sense.
So no, RayFish shoes are not a parody taken from the SkyMaul catalog. The true joke, though, is the dumbass who’ll pay $1800 for these f’d up shoes. [FastCo.Design]
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