Why build it? Because like the biggest skateboard or the fattest twins, it just had to be produced. Behringer’s iNuke iPod dock costs $30,000, weighs 700 lbs, consumes 10,000 watts of power and is infinitely unnecessary. [Gizmodo]
Behringer’s iNuke iPod Dock: Does This Beast Arrive Behind A Tow Truck?
Champagne Environmentalist: Do As I Say, Not As I Do
Question: Is the net effect of celebrity support in eco causes a positive or do they put off as many people as they attract?
There is a great article on The Guardian’s Green Living Blog, Hypocrisy of champagne environmentalists is deceitful and distracting. Its author, Ed Gillespie, writes about how celebrities and public figures beg
us to live a more sustainable lifestyle and yet enjoy a lifestyle most of us can only dream of. He offers several examples of eco-celebrities and their extreme consumption.
Jubbling posted an article in May 2010 about the hypocritical nature of Hollywood’s preaching and its reality – Hollywood Love$ Green Message$. How Does It Feel About Jubbling?. Being an eco-celebrity seems to be the 2000′s equivalent to the 1990′s recovering addicts; it gets you in the news. I have a feeling that Eco-Celebrity Rehab is just around the corner.
Science&Sons Phonofone III Or Ceramic Coffee Cup?
Ok, the Phonofone III is a great idea. It’s a self-powered ceramic iPhone 4 speaker that kicks out sound in much the same way as the old gramophone wind-up phonographs worked. Your iPhone 4 sits in a base with its speakers pointed down and the audio is channeled, amplified and sent out of the cone shaped speaker. According to Science&Sons’ website, the Phonofone will amplify your iPhone’s audio 4x’s elevating it to 60 dB without the need for electricity. The Phonofone is currently being sold directly by Science&Sons for $195 + shipping.
Done deal – let’s buy one, right? Not really. Gizmodo, one of my favorite sites, always encourages visitors to post comments about the article they just read and the Phonofone III had its share. One of the recurring themes in the comments pushed the idea that the Phonofone III is cool but can be easily duplicated by putting your iPhone 4 in a ceramic coffee cup. I had to try it myself and not surprisingly, it worked great. I didn’t measure how much the audio amplified in the coffee cup but it was a obvious improvement. Changing the angle of my iPhone 4 in the coffee cup also tweaked the bass and treble levels.
Don’t get me wrong, I still like the Jubbling built into the electricity-free Phonofone III but I’m just not in a rush to go out and buy one. Maybe a smaller and less expensive version that also worked as a coffee cup might be enough to justify my purchase. Or maybe Science&Sons could create a version that was clear and let your iPhone 4 sit behind magnified glass – then you could amplify your audio and magnify your video. Or maybe I should just stick with the coffee cup for now.
U2 Tour = 360, Carbon Footprint = Zero?
Ireland’s fab four, U2, is redefining the rock concert in more ways than one with their newest world tour called the 360° Tour, produced by Live Nation. U2’s website touts that they’re committed to a net zero emissions goal for the global tour with suggestions that fans carpool to their concert dates and refill aluminum water bottles instead of buying plastic bottles at the venue. A marketing firm called Music Matters is acting as U2’s official “Environmental Advisor.” “The crew has embraced a lot of our initiatives and has even been developing ideas of their own they would like to implement,” said Lucy August-Perna, Music Matters touring Greening Manager. Their initiatives include backstage and bus recycling, battery and electronics recycling, refillable water stations, composting in catering, analyzing truck and bus operations to reduce their environmental footprint.
U2 inspires us at Jubbling, as they do so many others. They are, by far, my favorite band dating back to the early 80s when I first heard their entire Boy album on a Philly radio station. They’re still socially and politically conscious, musically innovative and they continue to strive for excellence and relevance as younger hearts and minds replace their original fan base. So why do I have the long face? Does Adam Clayton even care?
Maybe George Costanza’s remarks from a 1990 Seinfeld episode can best sum it up – “Jerry, just remember, it’s not a lie if you believe it.” Music Matters’ emissions target for this tour can be far reaching but consider the amount of manpower and machinery it takes to power a world tour of this magnitude. In fact, check out this video clip of U2’s main stage being erected and then tell me that battery recycling is really the answer to reducing impact:

Don’t get me wrong; I love the band and I have paid my money to see their shows over the years but there is some hypocrisy to hyping a tour with net zero emissions and then flying away on private jets. See my carbon offset story for more details.
We have to admit to ourselves that entertainment in the form of arena concerts uses lots of natural and man-made resources to keep shows exciting, especially in a culture where bigger is better. This beginning attempt by U2 and Music Matters may be enough to make other big acts wake up and take notice, especially if it saves money in the long run. Simply paying off a show’s impact with carbon credits is not the answer! The tricky thing is keeping a live show interesting enough for audience members while at the same time cutting the environmental impact. That’s a Jubbling puzzle we all face when we look to lessen impact in our own lives. Personally, I already have tickets to their Seattle show in June 2010 and I plan on taking public transportation and wearing an extra pair of adult undergarments so I don’t have to miss a beat.















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